Our Staff

Meet our staff at Transform Aotearoa!

Chief Executive Officer - Howard Goold

Howard Goold was born of missionary parents in India, and has lived in NZ since 1959, where dairy farming was his initial career. After working with Youth With a Mission ( North Africa) in Spain for six and a half years, he moved to Putaruru, South Waikato, with his wife Jill, and were pastors at the Putaruru Gospel Chapel for ten years.

Retiring in 2014, Jill and Howard with daughter Valerie, moved to Pokeno and he was a volunteer chaplain at Springhill for three years before resigning and has taken on the duties of CEO of Transform Aotearoa, based in Putaruru, amongst his old community again.

Howard is excited about programmes being run that help people to see a whole new purpose for their lives compared with where they have come from.

Chief Financial Officer - Haidee Kritzinger

Haidee is a qualified Chartered Accountant with an Honours degree in Commerce. She has more than 29 years accounting experience of which 13 years, she was managing her own Accounting practice. She has excelled in the corporate commercial environment where she is managing multi-million-dollar financial projects and corporate financial reporting. She also serves as a virtual CFO for several medium sized businesses.

Haidee’s other passion in life is restoring and renovating antique furniture and

Putaruru Community Development Manager: Kim Jepsen

Kim is originally from Queensland Australia but has kiwi roots in the Waikato with a mother born and raised in that district. She came to New Zealand nearly 30 years ago.  Her plans to return home two years later went west when she fell in love and married a kiwi gentleman. They have been married for 25 years and have four lovely children. Kim is an early childhood teacher by trade. Together with her husband they pastored a church in Taupo until 2015. She also worked for Literacy Aotearoa where she was involved in community numeracy and literacy programs. She is fuelled with a passion to use her many talents and abilities to help others make positive lifelong changes in their own lives. Kim has been the manager of the Putaruru Transform Aotearoa’s Centre since mid-2017.

Putaruru Community Liaison: Lamen Hohaia

Lamen was born and raised in Putaruru in the mighty South Waikato and he's a staunch Chiefs rugby supporter. Lamen has had a successful career in the department of Corrections for 28 years and was heavily utilised by Police as a liaison for work with gangs. An elder in his church for 10 years and strongly involved in men's ministry work, Lamen has also been involved with Canterbury Maori and New Zealand Maori rugby for 25 years. Now, Lamen's passion is in turning the tide, which sees so many young men end up in prison and broken families left behind. Wh​ānau restoration and community transformation is his core business.

Putaruru Community Liaison: Belena Hohaia

Belena, originally from Christchurch, has worked in the hospitality industry in a family-owned and managed business for 16 years. She loves to serve people and loves being around whãnau. Belena is a kiwi gal with that true blue pioneering spirit - she has worked a s a landscape gardener, hair dresser, nail technician, painter, artist and she also helped build her own house! Married to Lamen, she has four adult children and seven grandchildren. Belena recently fulfilled a lifelong dream of travelling around the Carribean nation on a cruise boat, she lives by the saying that "Life is an adventure that's meant to be lived" Belena has an Advanced Certificate in Christian Leadership from the Every Nation Leadership Institute and now works as the Women's Community Liason in Putaruru and absolutely loves what she does - to her it's more than just a job.

Putaruru Community Liaison: Danny Scott

Danny is new to the Transform team.  He grew up in the South Waikato and calls Putaruru his hometown. He is Married and blessed with two beautiful daughters.

Danny has had a rough past involving gangs, drugs, and prison. He has turned his life around and has a real passion for journeying with people in the community and assisting them in transforming their lives and becoming better versions of themselves.

He is involved in several programs we run here involving men and youth, bringing a different perspective to the team with not only his past experiences but education in these areas also.

Danny fellowships at the Putaruru Gospel Chapel and is involved in different ministries within the church and the youth group. He completed an internship there and has a Diploma in Christian studies.

He believes God gets the Glory for his transformation and is the pinnacle to his success.

Putaruru Community Liaison: Amber Hohaia

Amber is originally from Christchurch.  She resided in Australia for 13 years working in mental health before returning home to New Zealand.  She started working for Transform as a contractor in 2016 facilitating the women’s personal development programmes with her mother Belena.  Her position developed over the years and now includes youth and parenting programmes. 

A new development to her role since gaining an ‘I’ endorsement in 2023 has been license theory and driving instruction for South Waikato high schools.  She is passionate about working with people to reach their potential.  Her community work spans over 20 + years and it is in this arena that she thrives and her cup overflows.

From left: Kent Crawford, Marilyn Baldwin, Brett Flemming, Bruce Bevins, Ross Bay 

Our Transform Aotearoa Board

CEO - Howard Goold

Chair – Brett Flemming

Marilyn Baldwin

Ross Bay

Kent Crawford

Bruce Bevins